Aurora’s most distinguishing feature is its picturesque rolling hills and woodlots which are defined by the Oak Ridges Moraine – an integral part of the development planning process in the area. The Town of Aurora has 50,000 residents who are family-centred and young with 40% of the population between the ages of 20 and 44. Due to the town’s pro-business environment, over 130 major corporations, such as Magna International, Quebecor, Reebok, Rockport Canada, Hallmark Cards of Canada, Canadian Law Book and State Farm Insurance, in addition to hundreds of small and medium-sized businesses have located in Aurora.